Reserve Your 2023 Ford
Your Ford, Your Way
Your Ford, Your Way
You shouldn't have to settle. Custom order any of these vehicles and choose the available features that fit your life. If you're looking for something else, we offer convenient, dealer-direct custom ordering.
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Hours
- Monday 7:30am-8pm
- Tuesday 7:30am-5:30pm
- Wednesday 7:30am-5:30pm
- Thursday 7:30am-8pm
- Friday 7:30am-5:30pm
- Saturday 7:30am-4pm
- Sunday Closed
Contact
Keast Auto Center
2101 23rd Street
Harlan, IA 51537
- Sales: (712) 755-2116
- Service: (712) 755-2116
- Parts: (712) 755-2116
Catch A Sneak Peak of New Ford Offerings
To celebrate 75 years of F-Series trucks, Ford introduces the 2023 F-150 Heritage Edition - a modern take on the timeless 1970s and '80s two-tone exterior paint offerings featuring the classic style combined with the outstanding durability, capability and technology today's F-150 customers love.Available on XLT series F-150 trucks, the design represents a fresh interpretation of the classic A-B-A exterior paint pattern, with an A color encompassing roof and pillars, a B color for the midsection, then A repeating on bumpers, lower door and lower body.
Pricing will be available when order banks for the 2023 F-150 Heritage Edition open mid-July, with production starting this fall.

F-150 Heritage Edition
Ford introduces the F-150 Rattler, a distinctive, rugged, entry-level addition to its 2023 F-150 lineup for adventure-seeking customers looking for a stylish truck with standard four-wheel drive for exceptional off-road capability.
The F-150 Rattler package is built off the XL series, with FX4 content featuring skid plates to help ensure Built Ford Tough protection for a confident off-road experience, electronic rear-locking differential for enhanced traction, hill descent control for precision throttle and braking on steep descents, and specially tuned off-road shock absorbers for increased stability over tough terrain. In addition, F-150 Rattler features rugged all-terrain tires for versatility and capability.
The 2023 F-150 Rattler goes on sale this fall.

F-150 Rattler
Built Ford Tough® to Conquer The Desert
With next-level trail conquering capability, the F-150® Raptor R™ is equipped to take on all terrains with exceptional off-road durability. It's a purpose-built off-roading machine designed to go where there are no roads - and plenty of cracked desert earth to explore.
It's Pulse Is Measured In RPMs Not Beats
The heart of this beast pulses with the high revving rumble of combustion being created inside it's 5.2-liter Supercharged V8 engine. Making you feel alive as your adrenaline surges as the RPMs rise.
Designed to Raise Your Heart Rate
Its presence is intimidating just standing idle. Exhibiting a powerful stance and muscular contours. But when it's at full speed - a jaw-clenching thriller - banishing the F-150® Raptor R™ from city streets to uncharted landscapes.